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Case study · Logistics · Bellary Road, Anantapur · 2026

Ananthapur Packers and Movers: A seal you can trust with everything you own

Identity build for an Anantapur moving company: the eagle-and-shield seal rebuilt as clean vectors and carried onto signs, trucks, boxes, uniforms and a 42-page brand book.

Packers & moversAnanthapur Packers and MoversBellary Road, Anantapur
Brand book · 42 pages

Flip through the Ananthapur Packers and Movers brand book

The real guidelines BRANDSWOT Consultancy designed and handed over, page by page: the idea behind the mark, colour, type, graphic language, voice and the brand in use.

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The brief

What needed to change

The company had a round seal logo and a showcase board, but no files that would hold up on a truck, a cap or a roll of packing tape.

The idea

The story we built on

A seal is a promise. We rebuilt the earth-brown disc, amber eagle and shield precisely, then let the seal travel everywhere the customer's belongings go. Line: MOVE · PACK · RELAX.

What we built

Deliverables

  • Vector rebuild of the seal logo
  • Logo package for print, signage and digital
  • Print collateral: sign, truck, boxes, polo, cap, ID card, cards, folder, tape
  • 42-page brand book

Services used

More client work

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